Starring a bunch of MacHeads

Directed by Kobi Shely

Expectations: Low. I like Macs but I’m not a fanboy.


MacHeads tells the story of how the Mac community grew from an extremely dedicated bunch of computer nerds into millions of users that may or may not even own an Apple computer. The shift in Apple’s focus from the computer to the handheld device signaled the company’s rise in mainstream popularity, while also causing its hardcore fanbase to dwindle. Fanbase may be a strange word to use for a company but if you’ve ever talked with one of these folks you realize that hardcore Mac users really are huge fans of the company and what they stand for.

As Apple grows and leaves behind its underdog status, is it still a viable option for the elitist to claim that Apple is “fighting the good fight” against corporate giant Microsoft? I don’t think so. The question only exists for those of us that have followed computing since the days of things like the Apple IIe and DOS. For the rest of the populace, it’s more a question of cost vs. value and most people are not going to spend the money for a Mac when they can get a comparable Windows-based computer at half the cost.

Read More →